Inbound & outbound role · Appointment setter

An AI appointment setter that keeps your calendar full

Books, confirms and rebooks appointments — and cuts no-shows. Handles the whole appointment lifecycle by phone: books new ones, calls to confirm the day before, rebooks cancellations and fills gaps from the waitlist.

Build your appointment setter From $0.13/min all-in

What it does

What an AI appointment setter handles for you

The appointment setter template ships with these goals. You measure it by one number: show rate.

goal · book

Book the right slot for the right service

Books, confirms and rebooks appointments — and cuts no-shows.

goal · confirm

Confirm upcoming appointments and rebook cancellations

Part of the template — change it, add to it or remove it.

measured by

Show rate

Every call ends with a logged outcome, so the metric is counted, not guessed.

Who puts an AI appointment setter on the phone

Clinics, salons and studios where a no-show is lost revenue
Service businesses that confirm tomorrow’s bookings by hand today
Teams with a waitlist and nobody free to work it

Direction

Answers incoming calls and places outgoing ones on the same agent.

A sample call

Hear how it sounds on a real line

The disclosure comes first, then the greeting you write. Between turns the agent calls its tools — you see each one in the call log.

After the call

New, moved and cancelled appointments land in your calendar as they happen.
An SMS with the time and details after every booking or change.
Show rate as the metric — the number this role exists to move.

appointment-setter · sample call

AgentHi, this is Alex, an AI assistant for [Company]. I’m calling about your appointment tomorrow at 15:00.
CallerAh — I actually can’t make it tomorrow.
AgentNo problem. Would later this week work instead?
check_availability → Fri 11:00 · Fri 16:30
CallerFriday afternoon, if you have it.
reschedule_appointment → Fri 16:30
send_sms → new time sent
AgentYou’re moved to Friday at 16:30 — I’ve texted you the details. See you then.

Illustrative call built from this template’s own tools. Your wording, persona and knowledge replace the placeholders.

The template

Starts configured. Stays editable.

A greeting, the built-in tools this role needs, and room for your own systems through MCP tools.

Greeting

“Hi, this is Alex, an AI assistant for [Your company].” Hi, this is Alex from [Your company], calling about your appointment.

The disclosure is always first and added by the runtime; the rest is yours to write. Default greetings ship in English, German, French, Italian and Spanish.

Built-in tools · 11

End the call
Take a message
Log a note
Set the call outcome
Honour an opt-out
Answer from your knowledge
Check calendar availability
Book an appointment
Reschedule
Cancel
Send an SMS confirmation
+ any MCP tool you allow

Outbound rules

It only calls people it is allowed to call

Before every dial the runtime checks consent, do-not-call lists and the recipient’s local calling hours. Outside the window, the call is scheduled for the next open slot — never dialled.

AI disclosure, first sentence. Every call — inbound and outbound — opens by saying it is an AI assistant for your company. Enforced by the runtime (EU AI Act Art. 50, from 2 Aug 2026).
Opt-out the same turn. “Stop calling me” writes the number to suppression before the call ends, and the agent confirms it.
Calling hours per country and state. Outside the recipient’s window, a call is scheduled for the next open slot — never dialled.
Consent ledger. Consent, opt-outs and list hits are stored as append-only evidence: source, basis and time.

Full per-country rules on the AI calling compliance page and in our security and data residency notes.

Warm-lead calling rules by country at launch
Country	Warm leads	Hours
DE	Allowed — With a consent record.	Business hours, recipient-local
FR	Allowed — With documented consent.	Weekdays 10–13 h and 14–20 h
CH	Allowed — With a consent record.	Business hours, recipient-local
UK	Allowed — With consent or an existing relationship.	8–21 h recipient-local
US	Allowed — With a consent record.	8–21 h local; stricter in some states (e.g. OR 8–20 h)

The posture the runtime enforces at launch. Not legal advice.

Set up

Your appointment setter, live in four steps

01Start from the appointment setter templateGoals, greeting and tools are preset for the role.
02Make it yoursEdit the goals, greeting, persona, voice, hours, tools and transfers.
03Test it free in your browserUp to 20 browser test calls a day, five minutes each, at no cost.
04Give it a number and your contactsAttach a phone number and call contacts with a consent record — every dial is checked first.

Pricing

$0.19 → $0.13 per connected minute

One all-in rate, lower as volume grows. No seats and no setup fee.

Speech-to-text included
The language model included
Text-to-speech voice included
Media transport and SIP included
Standard landline termination included

See AI phone agent pricing

FAQ

Appointment setter questions

Does the AI appointment setter say it is an AI?

Yes — the first sentence of every call discloses it, added by the runtime so no script can remove it.

Is the appointment setter inbound or outbound?

Both. It answers booking calls and it calls out — to confirm the day before, rebook cancellations and offer freed-up slots to people on your waitlist.

How does it reduce no-shows?

By calling to confirm the day before and rebooking cancellations straight away, so a missed slot becomes a filled one. Track it on the show rate.

Which calendars can it book into?

The built-in calendar on every plan, including Free. Google and Microsoft calendar sync is included from the Starter plan.

Can I change the goals and the greeting?

Everything in the template is editable: goals, greeting, persona, voice, hours, tools and transfers.

How much does an AI appointment setter cost?

One all-in rate per connected minute, from $0.19 on Free down to $0.13 on Scale — speech-to-text, the model, the voice and standard termination included. Ringing and unanswered calls are free, and browser test calls cost nothing.

More roles

Roles share the same agent runtime — a receptionist can hand a caller to a booking agent, or to you.

Inbound